Bears do not discriminate when their young are female.A lion never uses its strenght to humilate another.
When two clans of gorillas meet, they always avoid conflict.
Elephants never abandon the elderly.
When a dolphin finds a hurt dolphin, he helps it staying afloat.
The only difference between panthers and leopards is color.
Agency: Sra. Rushmore United (Madrid)
Advertiser: Parques Reunidos, S.A.
Brand: Madrid Zoo
A series of thought provoking posters for Zoo Aquarium in Madrid.
Who is more moral?