Bears do not discriminate when their young are female.

A lion never uses its strenght to humilate another.

When two clans of gorillas meet, they always avoid conflict.

Elephants never abandon the elderly.

When a dolphin finds a hurt dolphin, he helps it staying afloat.

The only difference between panthers and leopards is color.

Agency: Sra. Rushmore United (Madrid)
Advertiser: Parques Reunidos, S.A.
Brand: Madrid Zoo
A series of thought provoking posters for Zoo Aquarium in Madrid.
Who is more moral?
1 comment:
i don't really think these are amazing, but they are so simple that clear cut that the message really hits home, which is what it's all about.
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